The Tools You Need To Succeed At Every Level
Welcome to the Hot Clicks Resources section, a list of the tools and websites I strongly recommend for building and optimising your business.
I thought it would be helpful to create a resource page that you can always come back to for all of your online marketing requirements.
I’ll add to it as I discover more along the way…
I have tested every recommendation on this page.
Many of the resources listed here are crucial to running my business (or were crucial to developing my Hot Clicks site to where it is today).
Before digging into the awesome resources I know and trust, an important disclosure:
Some of the links below are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you.
Please understand that I have experience with all of these companies, and I recommend them because they are helpful and useful, not because of the small commissions I make if you decide to buy something.
Please do not spend any money on these products unless you feel you need them or that they will help you achieve your goals.
Landing page software. Undeniably great. Simple to use. Effective. Say no more. The industry favourite for creating beautiful landing pages.
LeadPages is by far my favorite tool for creating high-quality landing pages quickly and easily.
LeadPages helps you convert viewers into subscribers or buyers. Best of all, it works both with WordPress and non-WordPress sites.
I highly recommend using LeadPages for your first info product.
The best email marketing automation platform, hands down.
Drip is the most cost-effective way to use email marketing automation to grow your business. Join for free today, and see what Drip can do for you.
All of my niche websites are hosted on SiteGround. Why? Because of their outstanding speed, amazing uptime and the best support. HotClicks.com.au started on SiteGround’s easy-to-use and extremely affordable hosting platform.
Also, they provide fantastic customer service!
I highly recommend using SiteGround for your first or existing site.
I’m a huge fan of making life easier and setting up systems to make running your business easier. Since I started my business, I have always used scheduling software to make sure I have regular content going out to my customers.
Now that is not to say that I don’t engage with customers. There is no point pushing out content every day and then not engaging with those potential customers. So ‘live’ content and engagement is really important.
In the past, I have tried Hootsuite and Buffer. Although they were great, there was still work to do in uploading your content weekly.
With SmarterQueue, you can create libraries of different types of content and then create a schedule around those libraries to push out your content at specific times.
TubeBuddy is powerful browser plugin that will save you time & money, boost video performance and help you engage with your audience. I’ve seen a lot of tools for YouTube creators, but TubeBuddy is the best I’ve seen!
A hello bar is a great alternative to using a pop-up, an option that is unpopular with so many. Hello bars are less obtrusive, yet are constantly on display. This means you can present a specific message to your visitors, without distracting them from your regular content.
The main aim of a hello bar is to improve your websites conversion rates. Therefore, a hello bar should contain a clear message, prompting your audience to complete a particular action of your choosing. This could be to make a sale, opt into a service, enter their email address, or engage with you on social media.
Hello bars can also be used to share information, news, or announcements with your audience. However, using this feature for general chat is a wasted opportunity. If you want to see results, make your hello bar count.
Teachable is an awesome platform for selling and hosting online courses. If you’ve enrolled in a course over the past few years, there’s a pretty good chance it’s set up using Teachable. It makes selling one super easy regardless of your tech know-how.
Teachable lets you keep all aspects of a process in one place, only in this case, it’s courses. You host your sales page there. You accept payments/complete transactions there. You put your actual course content there.
I actually use Teachable to sell all my digital products for HotClicks.com.au
You like to listen to music on YouTube or SoundCloud and want to save it for offline playing.
Or you want to download soundtrack of a new movie.
Then I recommend you to try out this software developed specifically for this purpose.
Canva makes design simple for everyone. Create designs for Web or print: blog graphics, presentations, Facebook covers, flyers, posters, invitations and much more. An excellent resource.
Create the most eye-exploding photo you’ve ever made, with the Pic Monkey online photo editor. Add text, effects, or overlays.
Typecast works just like the web, with an infinite canvas. Design a working prototype using simple visual controls then export production-ready HTML & CSS or share by URL.
Free stock photos. A quick note on licenses: all the images here at Unsplash are free stock photos. However, the license may vary. Many are “Creative Commons Zero,” which means they are free to use for any purpose, including commercial, with no attribution required.
Wordstream’s Free Negative Keyword Tool is an essential tool for creating successful Google AdWords Campaigns. A superb resource for any online marketing expert.
This is an incredible resource, filled with tools to help you grow your website and your email list. There are tools to capture email addresses, increase social sharing, understand your site analytics, and more. It integrates with all the major email providers. Try out one tool or use them all.
The spell-check tool I go to always. Through my browser, anything I write automatically goes through their database of spelling and grammatical checks to make sure I write properly. Nothing worse than posting something littered with typos.
Scrivener is a powerful content-generation tool for writers that allows you to concentrate on composing and structuring long and difficult documents.
While it gives you complete control of the formatting, its focus is on helping you get to the end of that awkward first draft.
This tool should be a given, but I’ll say it. When you’re working abroad, you need a virtual location to safely store documents while allowing everyone access that needs it. Dropbox is that solution.
This is a well-known tool, but it’s one that’s essential for keeping communication going affordably.
Sometimes you just need a voice-based or video chat.
Forget high international phone rates. Skype keeps you connected no matter where you are in the world.