17 Blogging Mistakes To Avoid At All Costs

And What To Do Instead...

17 Blogging Mistake To Avoid At All Costs

All of us make mistakes. This is something that can’t be avoided 100% of the time. Though some of these errors we all make can turn into some of your greatest learning experiences. However, one of the best ways to save time and money in your blogging is to learn from the mistakes of others. If you do that – and avoid those same pitfalls yourself – you will already be well ahead of the game.

I can’t prevent you from experiencing some of the mishaps that many bloggers deal with, but I can give you some good solid pointers to help you along the way. If you haven’t already committed a few of the slip-ups I’ll be discussing here, then great! I’m happy to know that you might benefit from some of my past mistakes, as well as the blunders others have made. After all, the blogging space is really a community of like minded people – and we’re all in it together. We all do better when we help each other out; so let’s get started.

Here are my top picks for the 17 blogging mistakes you should avoid at all costs. If you slip up and forget to avoid one or two of them, don’t worry. Consider this a handy guide for doing some damage control before it’s too late.


What kills a blog post?

Here’s a list of 17 sure-fire ways to fail. Ignore these warnings and you’ll have a tough time being successful.

 Do you commit any of these?

 Blogging Mistake #1:  Awful headlines are commonplace. Your headline is going to appear in many places. At the top of your post… In search engine page results… And email subject lines. The goal of the headline is to stop readers cold and draw them into your post. You can’t do that if you write confusing, or just plain lousy headlines. You can stop reader’s in their tracks however, if you write headlines that are unique, ultra-specific, useful or urgent. As you can see, the below headlines can share multiple qualities. The best ones often do:


 Blogging Mistake #2Never linking to old posts. In the example above, I have linked to four older posts of mine. I did that for several reasons.Those links drive traffic to those older posts, giving them new life. Those links contain keywords I want to rank highly for. Links are one of the best ways to direct Google spiders through your site. Just because you’ve published a post doesn’t mean you should forget about it. Each post is a valuable asset, so give new life to your old posts with new links.

Blogging Mistake #3: Forgetting to fill out your page title and description fields.

You’ll ruin any chances of your post ranking if you forget to fill out the page title and description fields for each post. That metadata is critical to search engines crawling and indexing your site. And when you use keywords properly, it tells those spiders what the page is all about.To make life easier, use a plug-in like Yoast SEOIn WordPress you’ll see this form at the bottom of each post. That’s by far been the best plug in I’ve ever used. On top of that, your titles and descriptions have to be social friendly.

Blogging Mistake #4:

 If your blog looks like a big, scary wall of text, readers are going to bounce in a nano-second. Even if your ideas are amazing, presentation is half the battle. Try to break up paragraphs by using headings between them to give your reader’s eyes some anchor points. Keep paragraphs to 3 – 5 sentences maximum, and keep sentences under 30 words (if you can help it).

Blogging Mistake #5: Publishing less than one post per month

 OK, I understand that you are busy and that  turning out one blog post a month is not easy. But the less you post, the less chance your newest post has any chance at gaining any traction. That one blog post every two months is about as good as not blogging at all.

The more frequently you post, the more traffic you’ll get. That traffic eventually slows and then dies when you stop posting. Besides, if Google comes back to your site to check for more content and doesn’t find any, it will back off and it may be a long time before the spiders come back, which isn’t great for your newest post.

Blogging Mistake #6: Zero presence on any social media platforms

When blogging was nearly the only game in town all you really had to do was blog. There weren’t other social media sites you could leverage like Twitter, Facebook or Google . That has, of course all changed. Hopefully you are on these sites and hopefully you are being strategic about how you use these social sites to promote your content. Every post you publish needs a boost from your social media presence. I’m on InstagramYouTube, Pinterest, Quora, Google Plus, Twitter, Facebook, Instagram and LinkedIn and Google My Business.

If you think that’s exhausting, then you can use Smarter Queue to schedule your posts.

  • Email your subscribers
  • Share on social networks

Promote your blog on all major social media networks. If you don’t have accounts on sites like Instagram, Pinterest, and Google, now is the time to do it. Don’t be afraid of marketing via social media; it’s not as complex or as intimidating as you might think. A few basics for success include updating your users regularly; building relationships instead of coming across like you’re selling to people, and providing content that is useful and engaging. Think about what you’d like to see on your favourite social media site; you probably don’t want to be hit over the head with aggressive advertising, do you? But you probably don’t mind seeing a few links to websites and products/services that you can really use.

Blogging Mistake #7: Never inviting readers to leave comments

 A post without comments is like that abandoned house down the end of your street: creepy and not to be trusted. Of course, if you are just launching a blog, it may be a few weeks before you get your first comment. But follow all the steps above and that comment will come. You also have to encourage people to comment. That’s why I end every post I write with a question: I do this now on my blog and every guest post I write.

You will also get comments when you write detailed posts on advanced topics. You may cover a complicated issue that needs a little more explaining, or somebody wants to know how you did something. That’s okay. You want that.In the end, good comments give your post proof that people find what you are writing about valuable. And the more comments the better. It’s social proof in action.


Blogging Mistake #8: Not Collecting Emails from Day One

If I could change one major detail that I didn’t know about early on, it would be collecting emails from the very start! Doing this one thing could have spared me so much stress after Google’s first Penguin algorithm update. Don’t let your blog fall victim to another algorithm updates. Do yourself and your other bloggers a huge favour: Start getting those email addresses from your visitors immediately. If you’re worried that collecting emails will bother your visitors and cause them to leave your site, stop worrying. If you do it the right way, you can get those emails without annoying your users.

Blogging Mistake #9: Popups and Banners

We get it: Popups work. Using them is the best way to convert visitors into subscribers or to sell a product. My website’s newsletter subscription rate soared over 200% when I started using a popup form throughout the site. And this is exactly why you are even seeing the pros over-use popups. When a popup ad can yield so many more clicks than a banner ad, it just makes sense to put your advertising dollars there, right? That’s why you see popups being used by virtually everyone nowadays, from major consumer brands to content marketing websites. But too much of a good thing will drive your traffic away quickly. Popups should be used in moderation because when they are displayed in excess, they can jeopardise the user experience.

Again, put yourself in the place of the average website visitor. If you’re like millions of other Internet users, you visit websites on a regular basis. When you see one or two popups that are relevant to you, you probably don’t mind – do you? But if you’re bombarded by irrelevant popups, how likely are you to make a quick exit? So do your visitors and yourself a favour now; use popups sparingly, and make sure you’re only using ones that will resonate with your average audience.

Blogging Mistake #10: Writing about a topic nobody cares about

It’s this simple: Your post will fall flat on its face if you do not write about what your audience cares about. The same is true if you try to write about a topic that somebody else is already doing a good job writing about. For example: If you want to write about online copywriting… then you have to do a better job than Copy blogger. Want to write about social media news? Then you have to compete with MashableSocial Media Examiner or Socialmedia.bizPerhaps SEO is up your alley. If that’s the case, then you have to square off with the likes of Search Engine Land or MozDon’t get me wrong, it can be done. Every single one of those blogs started small. But it takes a lot of work, which brings me to my next point

Blogging Mistake #11: You write purely for SEO

Writing exclusively for Google will bore the pants off your readers. If you’re only writing for robots, then you might be wasting human time. Your readers aren’t interested in regurgitated keywords that exist for crawling robots. Don’t allow Google to turn you into a keyword-processing machine. Don’t allow Google to kill your creativity. Always write for your audience first, then optimise for search engines later.


Blogging Mistake #12: You don’t write in plain English

Jargon, gobbledygook, and bombast slow your readers down. Jargon requires your readers to stop and think about the meaning of your words. Gobbledygook takes up their time without adding meaning. Bombastic sentences slow them down because they’re full of unnecessary words. When you cut excess words from your sentences, you’re doing your readers a favour. When you replace long words with simpler words, you’re delighting your readers. Make your posts as easy to read as possible. Write as if you’re writing for a 10-year old. Show your readers you value their time by writing in plain English.

Blogging Mistake #13: Being Too Salesy

I know that many of us are excited about learning how to make money blogging. In fact, a lot of new bloggers get into this industry solely to earn some additional income. There’s nothing wrong with that. However, if you think that you will earn money with your blog solely by trying to sell to people, I hate to tell you this, but it’s not going to work. 

News flash: Unless you are a big name brand with a huge following, slapping a bunch of promotional posts and ads on your blog isn’t going to create the cash flow that you want. The key to making money as a blogger is to develop relationships and provide value. Do those two things well and you will earn the trust and respect of your readers.That is when they will be more likely to seriously consider buying from you.

Homework: Take some time to think about how you can create content that will naturally lead into your products or services.

Blogging Mistake #14: You edit your posts in less than five minutes

Are you a super-writer who writes almost impeccable posts in one go? Most of us can’t even edit in one go. Consider at least four rounds of editing: Review the flow of the post.

  • Can you remove any paragraphs without impacting your story or argument?
  • Does each paragraph naturally follow the paragraph before it?
  • Take out the funny asides that aren’t funny or aren’t relevant.
  • Polish each sentence. Cut overly long sentences in two; replace difficult words with simple ones; and cross out redundant words.
  • Correct any grammar or spelling mistakes

The more effort you put into editing, the easier your post becomes to read. Your message becomes clearer, and your readers will be grateful.

MISTAKE #15: Not Promoting Your Content

 Since we are talking about being salesy, I feel like we should cover the other end of the spectrum: people who don’t promote their content at all. You have to promote your content if you want people to find you. Even if your content is excellent, that is no guarantee that your ideal reader will ever see it. If you want to improve the chances that your ideal reader will find you, you have to go to where he or she is and put your content where they can see it.

That means sharing your content everywhere you can think of. Not only that, but sharing it consistently. When you create new content, you should be sharing it. No excuses. I’m sure you’re not writing just for the sake of writing. So make sure you make your time and effort worth it by letting the world know about what you have been working on. Spend more time promoting your blog as you spent writing it. So if it took you one hour to write a blog post, spend two hours promoting it… minimum! If you don’t promote your blog posts enough, you wasted your time writing it!

Blogging Mistake #16: Having Poor Quality Images

Another mistake that newbie bloggers make is not putting effort into creating quality images. “But I’m a writer, not a photographer or graphic designer!” I get it. However, humans really are visual creatures. Attractive images capture our attention. We also tend to judge a book by its cover. Your blog post image is the cover. It is well worth it to spend a bit of time learning how to create images that will hook your readers long enough for them to decide if they want to click on the post. After that, it is your words that will get them to stay.

Homework: Check out some of the photo editing and graphic design tools that I recommend in my own list of resources here >>


Canva is one of the most popular photo editing programs with bloggers because it is so easy to use. Canva is free, although power users may wish to upgrade to the subscription-based Canva for Work version, which costs $12.95 per month. 


PicMonkey is a fantastic photo editing and design tool that is quite easy for beginners to learn and use. Whether you’re editing the photos you take on your phone or DSLR, or creating collages for your blog posts (and Pinterest), PicMonkey is a great all-around tool. The basic edition of PicMonkey is free, or you can upgrade to the premium version that includes all of the bells and whistles for $4.99 per month (or less if you pre-pay for a year).


Rushing to complete a project? Entrepreneur on-the-go? Say hello to Fiverr – the largest marketplace for digital services. Get instant access to a global network of quality freelancers and find everything you need to start or grow your business. As the world’s most affordable and easiest to use digital marketplace, Fiverr enables freelancers and entrepreneurs to start doing, growing and succeeding. Geography, time, and budget are no longer barriers…

Blogging is a written platform, so it’s important for bloggers to pay special emphasis to things like grammar. I don’t profess to know all of the writing rules, but Grammarly is a massive help on this front. I use the free version, which corrects 250 mistakes (such as spelling, incorrect word usage, comma placement, and grammar) and works on any web-based program, including WordPress, Facebook, Gmail, and Twitter. Even if you don’t actively use a Pinterest account, that doesn’t mean that your blog readers don’t have one. Without a pin-sized image for each blog post, you’re making it really difficult for your readers to save your blog to their Pinterest boards. So, just get a Pinterest account… You know that Pinterest button you see on tons of sites when you hover your cursor over a picture? Yeah, that button makes it super duper simple to pin an image from your site onto Pinterest.

Edit ruthlessly

Blogging Mistake #17: Producing Lackluster Content

Last, but definitely not least, the biggest new blogger mistake to avoid is creating and publishing lackluster content. One thing that I have learned about blogging is that content is king. Readers want content that makes them feel as though they are getting something of value.They are trading their time for something, whether it is entertainment, education, information, inspiration, or something else. If they don’t feel like they are getting something from your blog, they are not likely to return. That’s why I think it’s so important to hone your writing skills and to only hit publish on content that you are proud of. It is much better to write less often, but produce great content than to write constantly, without making it great. Homework: Study some of your favorite blogs and look at the type of content they create that makes you feel. Commit to writing the type of blog that makes others feel and brainstorm how you can do that.

 Bonus Tip: Giving up

Sadly, most people quit about 12 months in. You need resilience to succeed. Blogging is hard work, and commitments like job, family or other reasons can overtake your blog. That happens. This is why it is so important to count the costs before starting a blog, because in the end giving up on your blog will kill every post you’ve ever written.


None of what I have shared may be new to you. But it’s true. Fortunately, blogging is a level playing field, so anybody can apply the basics and succeed. If you want a blog that grows year after year, you have to start with the basics — namely, writing a killer blog post. And do that non-stop.

Enjoy this post? Why not pin it?

What are some other things that people do that kill blog posts? What lessons have you learned?

Also: What blogging tools do you recommend?

I’m always interested in giving new services a try, so please share your favourite blogging tools.  It could become my favourite, too!

p.s. If you enjoyed this, you might also like:

Best, Phil

Remember to subscribe to my podcast and check out the [FREE] AdWords Video Training Series.

Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition



How to Build an Email List FAST – 7 Simple Methods You Can Use for FREE

Download The eBook Now:

Download here >>



Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia  

W: hotclicks.com.au

I’m a huge fan of connecting on social media. If you’re on these social networks, then let’s follow each other: 








About Phil Adair

Phil Adair is the host of one of the most downloaded online marketing podcasts on the internet (Go here to subscribe and listen to The Online Marketing Strategies Show.)

Feel free to send Phil a message here

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How to Write a Blog Post (That Actually Gets Read)

Blogging is definitely not for the faint of heart. It’s a real war to get your ideas the attention they deserve. Your enemy is the dizzying array of online distractions that constantly distracts your readers. But none of that stuff matters if you’re not crafting like a pro to begin with.

So before you venture any further down the blogging rabbit hole, you better make sure you know how to write like a pro. Skip that step, and nothing can save you. Your battle is lost.

The good news is, writing effective blog posts is a skill you can learn. And it’s one you must learn.

You have powerful ideas that can transform readers lives. Those ideas are worth fighting for.

Listen to the full episode now >>



How To Create Irresistible Headlines (People Can’t Help But Click)

Get Instant Access Here >>

Remember to subscribe to this podcast and check out my [FREE] AdWords Video Training Series.

Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition


How to Build an Email List FAST – 7 Simple Methods You Can Use for FREE

Download The eBook Now:


Download here >>

Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia  

W: hotclicks.com.au

I’m a huge fan of connecting on social media. If you’re on these social networks, then let’s follow each other: 








11 Most Common Mistakes People Make Building Their Online Business

As an entrepreneur, you know the number one rule of business is to go where the customer is. And that means you must build an effective online presence.

The great news is that you don’t have to be a web marketing expert or programmer?or hire someone who is extremely expensive?to get noticed on the Internet and bring more people to your offline store or e-commerce storefront.

There are some simple but very effective strategies you can implement quickly and easily to boost your online presence, generate more leads, and sell more?resulting in more profits for you. That makes for an ideal return on investment.

Whether you’ve tried to create an online presence before and it didn’t work out? or this is your first time, you should try the strategies below.

Not all will work for every business. But once you find the right mix for your target market, it’ll put you on the road to online business success.

The important thing now is that you get started.

Listen to the full episode now >>

Remember to subscribe to this podcast and check out the [FREE] AdWords Video Training Series.

Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition


How to Build an Email List FAST – 7 Simple Methods You Can Use for FREE

Download The eBook Now:


Download here >>

Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia  

W: hotclicks.com.au

I’m a huge fan of connecting on social media. If you’re on these social networks, then let’s follow each other: 







Check out this episode!

9 Clever “Hacks” For Never Running Out Of Blog Post Ideas Again

How To Never Run Out of Blog Post Ideas Again

Ever sat at the computer, fingers on the keyboard, ready to write the next blog post, but have no idea what to write about? It happens to the best of us. That blank screen call feel very daunting.

But today I have some good news. If you’ve struggled to come up with blog post topics, there’s a lot of ways to brainstorm.

You only need to know where to look and how to prompt your brain on those less than creative days. That’s where this list of ideas come in.

Whether you’re writing for fun or building your online business, these 9 ideas will easily inspire a years worth of blog post topics.

Stay tuned… You’re going to love this if you’ve ever suffered from Writer’s block.

Okay, so here we go: 

How to Never Run Out of Blog Post or even Podcast Ideas Again…

What’s the hardest part about creating high-quality content? Coming up with ideas of course.

Once you’ve established yourself as a quality writer, it can be hard to maintain the kind of idea consistency you need. Without that consistency, it’s impossible to create quality content day after day, week after week. It seems like the pros never run out of ideas, but how do they come up with ideas consistently? They use a system.

Inexperienced writers rely on their brains and their own abilities to create content. Sometimes that works, but eventually, you run out of ideas of what to write. Another mistake inexperienced bloggers make is focusing on the topics and ideas that they want to write about. The thing is, most readers come to your site with very specific interests and problems they’re looking to solve.

If you’re not solving your reader’s problem, there’s no reason (in their mind) for them to stick around. The best writers keep their minds filled with ideas that their readers care about. They rely on their systems to give them a never-ending stream of ideas, which gives them the tools and resources they need to create compelling blog posts.

Let’s take a look at how this idea system works.

Strategy: Figure out what your readers want

  • What are the problems your readers are struggling with?
  • What topics are they most interested in getting help with?

I rarely run out of topics for my blog you’re reading right now. I mostly have more ideas than I have the time to write. My blog is mostly about addressing problems for business owners. 


Content marketing is hard work. Anyone who thinks it isn’t, probably hasn’t done it. If your primary role is actually creating the content, then I can say with a high degree of confidence that your toughest job is coming up with enough good ideasIf you’re an avid blogger, and your experience is anything like mine, once you’ve got a good idea, the content just flows. But there’s the rub: once you’ve got the idea!

Over the years I’ve developed some techniques that keep me chock full of ideas. Now I have a constant and ever-growing list of blog post topics, so when that deadline is looming, it’s just a matter of picking an appropriate one and getting down to work.

Let’s first look at a few types of posts that always do well:


“List” content works, in large part due to the attention-grabbing power of the headline. Quite clickable these below examples aren’t they?


Question: Are you skilled in carrying out a particular task? Or, is there a task you want to learn (that others would likely want to know how to do too?). Turn it into a step-by-step tutorial using video, photos or screen casts.

My own example of this: My [FREE] AdWords Video Training Series. Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition…


Suggestion: Perfect for when you’re short on time or trying to prepare posts before heading off on holiday, a best-of post highlights your top five, 10, 15 (up to you!) posts for the month or year. It also makes a great starting page for new readers who want to see what’s been popular on your site without trawling through your archives. 


Subject matter experts, on the other hand, are always seeking out the most credible ultimate guides for their areas of expertise.

Blog Post Ideas Strategy 1:Get Content Savvy

By far, training yourself to be what I call “content savvy” is the most important skill you can master as a content creator. This means developing the ability to see content everywhere. Whenever I’m reading something, watching a video, listening to a podcast, or attending a seminar, I am always watching and listening for content ideas. It occurred to me that this was where many of my blog post ideas came from: I’d see a topic idea in someone else’s post that might not occur to anyone else. When you’re viewing a piece of content, look for opportunities:

Question all the things. Questioning what you’re consuming is a good thing in general. It can keep you from being tricked or fooled, and help you to learn. But it also can stimulate many new content ideas. 

  • As you read, ask why is that so?
  • How does the author know?
  • What’s being left out here? 

Write down those questions and then explore them to develop new content.










Activate your question radar: Not only your own questions, but the questions of others, can be great content idea sources. Often I’ll see in the comments under a post some questions from other readers that either go unanswered or are incorrectly or inadequately answered. If I know the answer (or can research to find it out), instead of just answering the comment on the post, I’ll jot it down as something I should write about myself. In most cases, if one person has a question, many have it, and you could end up writing the authoritative piece that all those people are referred to.











Blog Post Ideas Strategy #2: Quora Questions

Quora is an amazing Q&A site that features questions with answers containing facts, opinions and humorous stories that are voted on by Quora members.

Here’s how you find blog content on Quora:

  1. Go to Quora.
  2. Type your topic into the search bar. Quora will populate the list with common topics. Quora search will suggest several topics available based on your search.
  3. The results page will list popular questions and open (unanswered) questions. These unanswered questions are a golden opportunity to identify topics to blog about. It’s likely that others out there have the same question. Use unanswered questions on Quora as a starting point for your blog content.
  4. Take your answer and transform that same content into a blog post.


Blog Post Ideas Strategy #3: Pinterest

Pinterest is an incredible source of inspiration. Not only is it a fantastic discovery tool, but Pinterest also shows me what my target audience is searching for and pinning. This helps me: 

  1. Discover blog post ideas
  2. Create content my audience actually wants
  3. Find keywords for my blog posts to help with SEO on Pinterest

Let me show you what I mean. My target audience are bloggers/aspiring bloggers and intrepreneurs running/starting online businesses So, let’s go to Pinterest and start broad. I type the word “blog” in the search field. The first place I look for blog post ideas is in the search suggestions box.  Pinterest is showing me that my target audience is searching for blog post ideas

For more ideas, I just hit enter and start by searching for “blog.” Pinterest populates that top bar with words and phrases that people are searching for related to blogI see one of the most popular searches is for beginners.” This means there are a lot of new bloggers looking to learn about blogging. If there are more suggested keywords, you can click the right arrow to scroll through more topics.

The other great thing about using this approach to find blog post ideas is you’re learning what keywords your audience is searching for. Use the keyword in your blog post, your image titles, your pin description, and your board description to boost your Pinterest SEO rankings.  This means when people search for that keyword, your blog post has a higher chance of being at the top of the search results.



If you have a Pinterest Business Account you’ll have access to Pinterest Analytics. It’s free to setup or convert your existing Pinterest Account to a Business Account. I go into my Pinterest Analytics and look at which pins are getting the most saves and clicks. You’re able to see this information based off of all of the pins you save – not just the pins from your own blog. This tells me what’s resonating with my audience.

All of this digging is helping me get to know my target audience and what they’re interested in learning and reading about. This gives me ideas that I can use to create content, sharing my unique perspective and point of view. Give these techniques a try with your niche! 


Blog Post Ideas Strategy #4: Comment on Popular Blogs

The most popular blogs in your specific areas of expertise probably get hundreds of comments per post. Because of the volume, the authors don’t have time to respond directly to all of these comments and questions. This is a golden opportunity for you.

First, reply directly in the comment thread and provide a helpful response to the commenter’s question. Second, take the question from the comment and your answer and create a blog post with that content. If you continue to answer questions on these industry blogs, you’ll begin to be recognised as a subject-matter expert. Plus, you’ll have a blog filled with great content for your readers!

Blog Post Ideas Strategy #5: Using Amazon Look Inside

Amazon Look Inside is a great way to come up with lots of blog post ideas if you know how to use it. This strategy is incredibly simple and easy to use. Let’s say you’re running an AdWords company. You’re looking for topics to cover but you’re not sure what to write. Here’s how you use Amazon Look Inside to instantly create a list of ideas.

First, head over to Amazon.com. Enter your search query in the search box. For this example, we’ll start with AdWords as our search query. Focusing on titles with a good ratio of positive to negative reviews means you’re more likely to find books with the right kind of information.

Then, we’ll click on the book cover to preview the book.

Finally, scroll through the table of contents, grabbing as many of the ideas that you think will correlate with your own content.

These examples give us a lot of information to work with:

  • Old-school AdWords methods that no longer work
  • How to survive Google search updates
  • How to make Google pick up the keywords you want
  • How to find keywords that will send traffic to your site
  • How to find traffic-generating keywords for easy rankings
  • How to stay ahead of Google’s search updates

Scroll through the rest of the table of contents and you’ll see there will be numerous ideas… You can repeat this process with any topic or idea over and over.

All you have to do is find a book that’s relevant, look at the topics covered in the table of contents, write them down, and get to work. Just create a unique angle to the ideas or topics covered and you’ll be able to create helpful blog posts your readers want.

You’ll want to approach these ideas with your own fresh perspective.  Reading the book increases the likelihood of accidental plagiarism. If you haven’t read the book, there’s no way you can plagiarise.

Here’s why this strategy is so effective. It leverages work that has already been done. The authors on Amazon have already completed the research to identify the ideas, objections, frequently-asked questions, and topics readers want to know about.

Blog Post Ideas Strategy #6: Check out what people are saying on social media.

Twitter, Facebook, and other social media channels are a goldmine of information. Do a search of your target topics and see what people are saying about their problems, needs and wants. From there, turn those into blog post ideas.

Blog Post Ideas Strategy #7: Research Google autosuggest results.

Open a new tab in your web browser and do a Google search of topics you are interested in writing about. When you do, Google will autosuggest keyword phrases people are already searching for. These are perfect for modifying into blog post titles.

For example, let’s say you are an Internet marketing company who is interested in generating more blog post ideas. When you type “How to do AdWords” into Google, the autosuggest results will populate as you’re typing.

You could write a post called “The Beginner’s Guide to AdWords for small business” or use the direct phrase for a piece about “How to do AdWords.” By using what people are actually typing into Google, you will increase your chances of ranking in the search results.

Blog Post Ideas Strategy #8: The Competition

You should have a list of your competition on social media, so check out their blogs and social accounts and see what they’ve been posting. You can track them down in less than five minutes.

If you want to get in-depth, you can cross-reference their topics with yours. Are there any popular topics they’ve covered that you’ve missed on your own blog?


You can use a tool like Buzzsumo to find and sort a competitor’s posts in terms of popularity (calculated by how many social media shares each post achieved.) What about posts you feel you could cover more in-depth? Remember, the idea here isn’t necessarily to copy or one-up your competition, but rather to take inspiration from what they’ve done.

BuzzSumo is an important tool that you can use for your content marketing and SEO campaigns. The ability to quickly identify what content is working well in an industry and who the major influencers are. This is a very helpful tool

Blog Post Ideas Strategy #9: Find questions on Twitter

Twitter is an idea magnet. Is it possible to generate ideas on demand with Twitter? Absolutely — if you focus your attention on the right tools. When it comes to creating ideas, Twitter’s secret weapon is based on one thing. Hashtags. Here’s how you find ideas on Twitter.

Head over to RiteTag.com and search for hashtagsNext, enter a broad keyword that describes what you do, like marketing, tech, finance, or accounting. You’re not looking for specific long-tail keywords, you’re looking for broad keywords that describe your industry, product, or service. Make sure the “All” tab is checked. RiteTag displays a list of keywords and the data that goes along with both. Next, head over to Twitter.com and add your keywords into the search box.

Bonus Hack: The News (and trending topics)

Next, check out the news feeds and trending topics. If you already have a list of go-to sources, you can start browsing in less than a minute. If you don’t, you’ll need to make a one-time investment; create lists on social media, or by using a content discovery app like Feedly to organise sources of industry news, national and international news, and any sources of content that could provide valuable inspiration to your content creation process.

Then, work your way through the topics and see what’s new…


So, tell me… have you tried any of these ideas yet? 

I really hope this helped. Hey, have I missed anything here though? Drop me a note in the comments section below and let me know your thoughts. 


Like this post at all? Why not Pin it!


Remember to subscribe to my podcast and check out the [FREE] AdWords Video Training Series.

Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition



How to Build an Email List FAST – 7 Simple Methods You Can Use for FREE

Download The eBook Now:


Download here >>



Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia  

W: hotclicks.com.au

I’m a huge fan of connecting on social media. If you’re on these social networks, then let’s follow each other: 








About Phil Adair

Phil Adair is the host of one of the most downloaded online marketing podcasts on the internet (go here to subscribe and listen to The Online Marketing Strategies Show.)

Read his inspiring bio now.  Feel free to send Phil a message here.


29 Ridiculously Effective “Hacks” To Flood Your Blog With Traffic Using Pinterest

How to Improve Your Reach and Promote Your Brand With Pinterest

How to Improve Your Reach and Promote Your Brand With Pinterest


If you still think Facebook and Twitter are the be-all and end-all of social media marketing tools, then think again.


Say hello to your business’s new best friend – Pinterest.


Pinterest pins are 100 times more spreadable than a tweet, with the retweet average hitting only 1.4%. And, as for Facebook, the half-life of a pin is 1,600 x longer than a Facebook post 


Since the recent Instagram purchase by Facebook, Pinterest has become the hot ticket item for business marketing.


And that’s for good reason. If an increase of 27% in Pinterest accounts of Fortune 500 companies over the last year (including Exxon Mobile, Wal-Mart, and Apple) isn’t an indication that your business should be joining the 70 million total users, I don’t know what would be.


Aside from feeding obsessions with exotic destiny vacations and gourmet food, the real strength of Pinterest is the integrated features of their business accounts.


Join the 500,000 businesses with Pinterest for Business accounts, and you’ll get added marketing features to promote your brand on one of the fastest growing and insanely popular social media platforms.


1.Pinterest for Business is Different from Your Personal Account: The Added Benefits:

If you don’t have an account already, or if your account is personal, you’re going to need to sign up for an official Pinterest for Business account in order to tap into the full potential of Pinterest’s marketing potency. With your business account, you get:


2. Different Terms of Service

The terms of service are a little bit different for a business, so be sure to read through them. The difference comes from the fact that you are using the account commercially.

You’ve still got the same Acceptable Use Policy and Pin Etiquette Policy, but there are a few guidelines for commercial use:

  • Don’t promote spam, “such as asking participants to comment repeatedly.”
  • Don’t “run a sweepstakes where each pin, repin, or like represents an entry. [or] ask pinners to vote with a repin or like.”
  • Don’t run contests, sweepstakes or promotions “too often.”
  • Don’t “suggest that Pinterest sponsors or endorses” your business.


3. Pinterest Analytics

Pinterest Analytics is one of the  most awesome features of a Pinterest for Business account. When you verify your account, you get access to important tracking information.

You’ll be able to see which strategies and content work so you can constantly improve your marketing.

Track Your Success and Learn the Strategies that Work with Pinterest Analytics

One of the newest features on Pinterest for Business is the super helpful Pinterest Analytics. This feature is only for business accounts and allows you to see:

  • Which pins and boards from your profile people love most
  • What people like to save from your website
  • Who your Pinterest audience is, including their gender, location, and other interests
  • Which devices people use when they’re pinning your stuff
  • How adding the Pin It button to your website leads to referral traffic from Pinterest


And, there is another reason verifying your account is a good idea. It will help you gain authority and build trust. When Pinterest users see that little red check mark next to your website, they know you’re legit.


You can verify your website in the settings section by adding a meta tag. This will give you a verification badge, and you’ll be official. If you choose not to verify your site, you can still include a link to your site on your page, but you won’t be able to use Pinterest Analytics.


Don’t miss out on the crucial information Pinterest Analytics will give you. Make sure you verify your account!


4. How to Create Popular Pins

Your pins can get the kind of engagement  for your business if you execute them right.


Pinterest has been described by Social Media Examiner as a visual search engine. So, just like when you are writing your blog articles or posting on your business Instagram account, you want your content to be searchable.


If it’s not searchable, then it won’t be found or seen.


Therefore, before you grab that mouse to start pinning, you have to understand the Pinterest culture, a.k.a. what your followers search for, and learn how to create popular pins.


5. Most Popular Categories

If you know what the most popular Pinterest categories are, then you’ll have a better idea of which boards will work for your business.

 while 80% of users are female, men are starting to catch the Pinterest bug. In the past year, the number of male users has DOUBLED, making them Pinterest’s fastest growing demographic.


6. Images that Work

One quick perusal of Pinterest, and it’s clear how visual a site it is. With such an emphasis on the visual impact, your images are the cornerstone of any pin you share.

What makes the top Pinterest pins so popular?



7. Optimal Pin Size

All pins have the same width, with an unlimited length. A good size to shoot for is 736×1102 pixels for a typical pin. It’s not too big, and not too small. Canva’s Pinterest template is this size and makes sizing your images a lot easier.


8. Instructographics

Sometimes it’s good to take advantage of the longer length allotment. The term instructographic was coined by Pinterest, and is another name for infographic. These are popular because of their DIY, how-to nature, which we know is the second most popular category!


9. How to Get Your Pins Seen and Shared: Optimising Your Pins

It’s one thing to create a fantastic pin, but it’s a whole other game to get it seen and shared. No one is going to find your pin if you don’t optimise it for engagement.


10. Make It Easy to Pin Content from Your Sites

Add a hovering Pin It button to any image on any of your sites or your phone app through Pinterest directly. Or, if you use WordPress, there’s a Pinterest Pin It Hover button plugin.


These simple-to-integrate buttons direct your site visitors to either check out your Pinterest account or actually pin your site’s content on their own accounts. If you don’t have these buttons, there is little chance your site will bring ANY interaction with your Pinterest account.


11. Connect with Your Other Social Media Platforms

You don’t want to have to start over with followers when you create a new social media account. It’s super easy to connect your Twitter and Facebook accounts to your Pinterest for Business account.

This will help you get more followers by tapping into the ones you already have on other platforms. It also will help spread your content across platforms so more eyeballs see it. And, it will add Twitter and Facebook buttons to your Pinterest account.


To connect your social media accounts:

  1. Go to your account settings
  2. Go to the social networks section
  3. Connect your Facebook and Twitter accounts


12. Share Pins in Your Newsletter

Take the difficulty out of getting people to find your pins by sending the pins straight to them! Your newsletter is the perfect place to throw in a couple of your latest pins and direct subscribers to your Pinterest account. Try this:

“Our most popular pins from this week. Head on over to our Pinterest for even more!” 


13. SEO for Pinterest

You have to use some SEO strategy to get your pins discovered by the eyes of your target audience. But, don’t worry, it doesn’t take much to optimize your pins in regard to Pinterest searches. Just follow these steps:

Step 1: Research keywords. Try a tool like Google AdWords Keyword Planner to find popular keywords related to your business and your pins.

Step 2: Add your keyword/keywords to your pin titles.

Step 3: Add your keyword/keywords to your pin descriptions.

Step 4: Add your keyword/keywords to your pin image file names.

As with any SEO you use, make sure not to sound too “keywordy.” Don’t go too crazy and add three keywords to your title and descriptions like a robot would. Optimise and still sound human by simply adding a strong keyword within the right context.


14. Use a “Call-to-Action” in your Pin

In the same way you use a call-to-action in your ad copy, a call-to-pin will significantly increase the engagement of your pins. In fact, you’ll get 80% more engagement with a CTP. In your pin’s description, add a little something like:

“Repin to your own inspiration board.”


Good Headlines

15. Engage to Build Relationships and Gain New Followers

Now that you know what kinds of pins are popular and how to get your pins seen, the next step in Pinterest marketing is to use your pins to build relationships with followers and influencers that will grow your reach.


As we all know, more reach = more success.


Knowing what users look for when following other accounts will allow you to give them what they want and, in turn, grow your following. A little mind-reading never hurt anyone.


A recent study found that the three main factors that Pinterest users take into consideration in the should-I-follow-or-not decision-making process are:


  • how many accounts you are following / are following you
  • how many pins you have
  • how many boards you have

To be on top of those factors and build relationships to grow your reach, you need to:


16. Post Frequently

To get more Pinterest followers, you should post between 5-30 new pins every day. Make sure you are not just repinning the content of others, but also pinning your own unique pins with your own content.


Warning! Avoid a major Pinterest faux pas: don’t pin all 30 new pins within a 5-minute span. Spread your pinning throughout the day.


Tip! You can create a Secret Board and collect pins to save time. Load up your 20 or so pins in the morning, and keep them on your secret board. Throughout the day, return to the board and grab the pins you want to pin on other “live boards.”


17.  Engage with Followers, Reply to Comments

Just like you respond to tweets, Facebook posts, and Instagram comments, engage with your followers directly by answering their questions and responding to their comments. Go the extra distance and address them directly, using their names to really take your customer service to the next level.


18. Comment on Your Followers’ Pins

Engagement is a two-way street. You need to reach out to your followers’ boards as well. Leave comments on their pins so they’ll feel some love. Their followers will see your brand, too!


19. Follow and Engage with Popular Boards

The best way to see successful Pinterest strategy in action is to follow and engage with popular boards. You can learn a lot from the bigger players. See what kinds of pins they pin, what kinds of boards they have, and how much engaging they do. Your goal is to get on that level!


If you are commenting on these popular pins, your brand name will be seen by the huge number of people who follow those boards.


Tip! It’s a good idea to follow popular boards because they are relevant to your industry and business as opposed to “just because” they are the most popular. If your business has literally nothing to do with wedding fashion, you can do yourself a favor and follow the boards that have a following closer to yours. Those are the people you want to connect with anyway.


20. Invite Others to Pin on Your Boards


21. Build Influencer Relationships

Reach a wider audience and gain more followers by reaching out to influencers in your field.


Start by following their boards, repinning their pins, and leaving engaging comments on their pins. Once you’ve dropped your name that way, you can initiate a bigger collaboration.


Ask if they will post on a board of yours, or offer to contribute to one of their boards. Offer ideas for their boards and show that you are familiar with their content when initiating collaboration, and you’ll be closer to that “yes” you’re looking for.

22. How to Promote Your Brand Successfully: Pinterest Strategies



23. Mix Up Your Content

The rule for all social media is to mix up your content. You will lose the interest of your followers and lose your chances of gaining any new ones if your content is static and not diverse enough.


So, please whatever you do, don’t just post product photos.


Diversity of your pins is a hugely important factor when users were deciding whether to follow an account. So, throw in some other boards that give your followers added value in order to avoid coming off as overly salesy.


24. Include a Direct Link to Your Site

Not all of your pins are going to make sense as Rich Pins. (Product photos, events, and articles benefit from the added information provided with Rich Pins, but not all of your content will.)

It’s all about context.


25. Put Your Most Popular Boards on Top

Over time, you’ll be able to see which boards are more popular and get more engagement. Put your best foot forward and move these boards to the top of your page so when users come to your page, they will see your best material.


26. Create a Board Just for Blog Posts

Grab all those article Rich Pins you have, and organise them into their very own board! You’ll want to put this board at the top of your page so your followers will see it first thing. This will help draw traffic to your site and make it easier for users to find your content since it’s all in one easy-to-find-board. They will thank you.


27. Use Rich Pins! Huh? What are Rich Pins?

Rich Pins provide more context about an idea because they show extra information directly on a Pin.

There are four types of Rich Pins: app, product, recipe and article.

Add Rich Pins to your account.

Rich pins refer to Pinterest pins that have your website name and icon displayed underneath the pin image, easily directing users to the pin’s source. 


Full Set Up Instructions here:



In order to set up rich pins, Pinterest requires you to add certain meta tags to your site. The Yoast plugin adds these for you.


After Yoast is activated, go to the Yoast’s “Features” tab. Make sure the “Advanced settings pages” is “Enabled” and that will enable the metadata.



Go to Pinterest’s Rich Pin Validator, and plug in a link to any blog post on your site (it CANNOT be the link to your homepage).

 It doesn’t matter which blog post and you only need to do one. Click “validate.”



After validating, you should see a message that says “your pin’s been validated!” Then, click “apply now.” A pop up will come up with your website’s domain and “HTML tags” selected. Click “apply now” once again.


Now, you’ll just need to wait for a few days while Pinterest approves your application. Once it’s approved, your pins will all display your website name and icon.


Setting up Rich Pins is a two-step process.


First, you’ll need to add metadata to the content on your site.

To see what kind of metadata is available for each type of Rich Pin, check out our topics 
on article, product and recipe Pins. Generally, the most common formats are Open Graph and Schema.org. 


If you add metadata for multiple types of Rich Pins to your page, the type of Pin that appears will be based on priority. The priority of Rich Pin data is 1. App Pins, 2. Product Pins, 3. Recipe Pins and 4. Article Pins.


Second, apply for Rich Pins

You need to verify your Rich Pins before they appear on Pinterest. Choose any page on your site that you’ve added metadata to. Enter your chosen URL in our validator and click Validate.


Correct any problems you see with your metadata. Once everything is correct, select one of three options to indicate how you’ve marked up your pages: HTML Tags (if you are using Open Graph or Schema.org metadata), oEmbed (if you used the oEmbed format) 


Click Apply now.


Note: You only need to validate 1 URL to apply for Rich Pins on your entire domain. No need to submit all of your URLs


28. How to Start Using Pinterest for Business to Improve Your Visibility and Promote Your Brand Right Now:


Your Pinterest for Business account comes with a ton of marketing power that’s completely different from a personal account. To tap into that power, you need to:


1. Create popular images that are:

  • bright
  • crisp
  • high quality
  • 736×1102 pixels
  • infographics
  • in popular categories


2. Get your pins seen by:

  • using keywords in pin titles, descriptions, and image file names
  • linking to your other social media platforms
  • adding the Pin It Hover button and Pinterest widget to your sites
  • sending your pins in newsletters
  • adding a call-to-pin in your pin descriptions


3. Engage with followers and influencers to grow your reach by:

  • pinning up to 30 times per day
  • responding to follower comments
  • commenting on follower pins
  • following popular boards and commenting
  • inviting followers and influencers to pin on your boards
  • building influencer relationships
  • using “find friends” from Twitter and Facebook


4. Promote your brand successfully with:

  • direct site links in descriptions
  • a variety of content – seasonal and relevant
  • your most popular boards at the top
  • a board dedicated just to your blog posts


29. Use the information from Pinterest Analytics to create a more successful future strategy


If you follow the strategies here and learn from the engagement you get, your Pinterest for Business account will continue to develop for the better, attract more of your target audience, and direct people to your site.


Happy Pinning!

I really hope this helped. Hey, have I missed anything here though? Drop me a note in the comments section below and let me know your thoughts.

Do you use Pinterest? What have you done that has helped you get traffic?

Like this post at all? Why not Pin it!


Remember to subscribe to my podcast and check out the [FREE] AdWords Video Training Series.

Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition



How to Build an Email List FAST – 7 Simple Methods You Can Use for FREE

Download The eBook Now:


Download here >>



Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia  

W: hotclicks.com.au

I’m a huge fan of connecting on social media. If you’re on these social networks, then let’s follow each other: 








About Phil Adair

Phil Adair is the host of one of the most downloaded online marketing podcasts on the internet (Go here to subscribe and listen to The Online Marketing Strategies Show.)

Read his inspiring bio now.  Feel free to send Phil a message here


15 Powerful Free Hacks To Promote Your Blog And Boost Traffic

How To Promote Your Blog

Many people, start blogs with lofty dreams — to build an audience, leave their day job, land a book deal, or simply to share their genius with the rest of the world.


Getting started is relatively easy, since all it takes to maintain a blog is a little time and some good old-fashioned inspiration. So why do blogs have a higher failure rate than even restaurants?


According to a recent survey, only 7.4 million out of the 133 million blogs had been updated in the past 120 days.



The Harsh Truth About Blogging


That translates to 95 percent of blogs being essentially abandoned, left alone on the Web, where they become public remnants of a dream — or at least an ambition — unfulfilled.


Judging from conversations with retired bloggers, many people who assumed that once they started blogging, the world would swiftly beat a path to their digital door. For large numbers though, this has clearly not been the case.


I’ve personally tried literally, every method on the Internet.


Now my blog posts do very well…


However, I want to let you know, that it didn’t happen overnight and it took much testing, failing and beginning all over again.


So here we go: These tips, if followed, are really going to assist you in getting far more eyes on your content and building your online presence. Let’s get started!


1: Publish More Articles


One of the most effective, but often ignored, ways to get traffic to a blog is by publishing more articles; research from Hubspot has shown that businesses that publish 16+ blog posts monthly get 3.5 times more traffic and 4.5 times more leads than businesses that publish between 0 – 5 blog posts monthly.


Seven-figure blogger Neil Patel also revealed that his monthly traffic went from 46,134 visitors to 59,787 visitors because he increased content frequency from one article to two articles weekly.


No matter your niche, research has shown that publishing more content will always lead to an increase in traffic for you; increase your content frequency to two or more articles a week, and you’ll notice a significant increase in traffic to your blog.


2: Publish Longer Content

Research has shown that Google and other search engines give preference to longer, comprehensive articles; research by serpIQ that analyzed top 10 results for over 20,000 keywords found that Google ranks content that have more than 2,000 words better than content with fewer words.


Research by Buzzsumo, in a partnership with Moz, which analyzed over 1 million articles, found that articles that are 3,000 – 10,000 words get twice as many shares and three times the links content that have fewer than 1,000 words get.


3: Ask Podcast shows to interview you

Similar to being interviewed on sites, you can ask podcast shows to interview you; many podcasters, myself included, will happily oblige if they find that you have an exciting story.



4: Promote Your Blog on Pinterest

Pinterest can be a great source of traffic to your blog and many bloggers have leveraged it to massively boost their blog traffic. 



Use Canva.com (There is a specific Pinterest template over at Canva you can use for this!)


Look for quality interesting images, and focus on using irresistible headlines and you’ll be getting quality Pinterest traffic in no time.


5: Effectively Leverage Email Signatures


Many of us interact with hundreds or even thousands of emails every month; these are some nice eyeballs for your blog, and you can convert them to readers by including a link to your blog in your email signature.


6: Focus on the Mobile Experience

Research shows that the number of mobile Internet users has now exceeded the number of desktop internet users.


Google also recently made an upgrade to their algorithm that favoured sites that were optimised for mobile users and that penalized sites that were not optimised for mobile users. Some sites lost as much as 46.6% of their search traffic due to not having a mobile-optimised site while some gained as much as 30.1% traffic by having a mobile-friendly website.


7: Constantly Refresh Old Posts

One of Google’s ranking factors is content freshness, and this reportedly affects as much as 35% of Google searches; this supports research from Hubspot that shows that blogs that publish 16+ articles monthly get 3.5X more traffic than blogs that publish less than 4 articles monthly.


One way to benefit from Google’s freshness algorithm is by publishing more articles on your blog, while another way is by updating old articles; review articles you published months and years ago, eliminate outdated information and bring them forward. This will impact your blog’s search rankings and lead to more traffic.


8: Improve Your Headlines

Do you know that a simple headline change can result in a massive boost in traffic to your blog?


 According to Copyblogger, on average, 8 out of 10 people will read your headline but only 2 out of 10 will read your content.


This is why it is very important to learn how to write better headlines and put serious effort into your headlines. Check out my podcast episode #23


9: Link to A Lot of Authoritative Sources

Google uses a lot of factors to rank websites, including how many links points to a website, but very few people know that Google also ranks you based on how many people you link to.


If your website constantly links to authoritative websites and resources that are relevant to your niche, Google will assume that you’re a good and authoritative resource in your niche, and they’ll rank you better as a result; this, in turn, will lead to more traffic for you.


10.Don’t Ignore Basic SEO

Many bloggers ignore basic SEO, and they eventually suffer from it. Most successful bloggers get as much as 50% or more of their traffic from search engines; taking the right measures when it comes to SEO can double your blog traffic within a short period of time.


Things like using the right title tags, having a catchy description, ensuring that your site is easy to navigate, etc, can lead to a significant increase in traffic to your blog.


11: Use the Yoast.com  Wordpress plug in (This is a must for your website, and yes, it’s free!)

Find The Yoast plug in download page  here >>


12: Write for the Scanner

Research shows that on average, most web users won’t read more than 28% of words on a website; in other words, while having longer, comprehensive articles will help your search engine rankings it won’t increase the chances of your content being read; the more people read your content, the more people will share it and the more traffic you will get.


The solution to this problem is to write your content for scanners.


Using headings and sub headings, bold, italics, numberings and bullets, you can make your blog content more presentable and scannable, and as a result boost traffic to your blog. Look at apple.com for inspiration when it comes to the perfect use of white space.


Edit ruthlessly

13: Use Images in ALL Your Blog Posts

Research shows that articles with images get 94% more views compared to articles without images. Make sure every article on your blog include one or relevant and appealing image, and this will significantly boost traffic to your blog.


Finding an online library stocked with pictures that are of high quality and available to use for free can be a daunting task.


A free image directory allows you to easily and quickly access pictures that are not just relevant and top quality but add more meaning, taste, and eloquence to your message.



In our visual world, having striking images and photos are vital in engaging your audience. Here are the 7 sites that I use for finding those free images that create a great visual impression.




First, there are no restrictions – you do not need to credit the author when using images from this website.


New photos are uploaded every day and organised accordingly. They have amazing pictures with a wide range e.g. roads, food, fashion, wedding, technology, business etc.




This is one of the largest free image directories. It has collated photos from many other free image sites and put them under one roof. So if you are in a rush, then this will work very well with you.





They upload high quality illustrations of backgrounds and manyother photos. They have plenty of visual mediums you can choose from. Images have no restrictions.





Easy to download photos. They focus more on abstract shots, architecture, landscape, nature, backgrounds and patterns etc. You do not any to create an account.




Easy to download photos. They focus more on abstract shots, architecture, landscape, nature, backgrounds and patterns etc. You do not any to create an account.





StockSnap.io has a large selection of beautiful free stock photos and high resolution images.


The site also has a very handy search feature making it easy to browse through the thousands of images available. In addition, the site tracks views and downloads so you can find the most popular photos available.


StockSnap adds hundreds of images on a daily basis and all photos are released under creative commons public domain – no attribution required.





Free stock photos. A quick note on licenses: all the images here at Unsplash are free stock photos.


However, the license may vary. Many are “Creative Commons Zero,” which means they are free to use for any purpose, including commercial, with no attribution required.



14: Make your website faster

A one second delay in website loading time will result in a 7 percent loss in conversion, and that slow websites cost the U.S. e-commerce market $500 billion annually.


Not just this, but you’ll also lose 40 percent of visitors to your website if it takes longer than 3 seconds to load. If your website is slow, then you’re already losing half your visitors.


Make your website faster and watch your traffic increase significantly.


15: Create a weekly schedule

Repurpose your content for all the various mediums out there…


1 x YouTube Video (embed into new blog post)

1 x Blog Post  

1 x Podcast Episode  

 1 x email list (Publish to your email list)

 1 x add post to your Google My Business blog section


Google My Business

Google My Business is a free and easy-to-use tool for businesses and organizations to manage their online presence across Google, including Search and Maps. By verifying and editing your business information, you can both help customers find you and tell them the story of your business.


To add your business information to Google Maps, Search, and other Google properties, you’ll need to create a Google My Business listing (or get access to one, if it already exists). Manage how your business information appears across Google, including Search and Maps, using Google My Business—for free.


Use Quora

Quora is a question-and-answer site where questions are asked, answered, edited and organized by its community of users, and it drives loads of traffic!



What other techniques do you have for promoting a blog/generating traffic? Let me know, and share in the comments section below.


My new course list building tornado is currently in production, as you may know. I will keep you updated, though if you want to dive in to some great tips straight away, then head over to Hotclicks.com.au and download my free eBook which has 27 Powerful Techniques For Growing Your Email List… fast!!!


That’s it. Have a great week and I’ll be back with you again soon.


Remember to subscribe to my podcast and check out the [FREE] AdWords Video Training Series.


Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition





How to Build an Email List FAST – 7 Simple Methods You Can Use for FREE


Download here >>



Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia  

W: hotclicks.com.au

E: hotclicks573@gmail.com

I’m a huge fan of connecting on social media. If you’re on these social networks, then let’s follow each other: 









About Phil Adair


Phil Adair is the host of one of the most downloaded online marketing podcasts on the internet (go here to subscribe and listen to The Online Marketing Strategies Show.)


Read his inspiring bio now.  Feel free to send Phil a message here.